RESPONSIBILITIES

UI/UX DESIGN

UI/UX DESIGN

DEVELOPMENT

DEVELOPMENT

CLIENT

Y5 CREATIVE

DELIVERABLES

WEB PROJECT

RESPONSIBILITIES

UI/UX DESIGN

DEVELOPMENT

CLIENT

Y5 CREATIVE

DELIVERABLES

WEB PROJECT

OUTCOME

I built the website from scratch after analyzing user feedback and worked closely with Y5 Creative throughout the process. I used those insights to improve the messaging, navigation, and calls to action, so visitors can quickly understand the value and request proposals. I also created a unique portfolio experience where each project features a short header video and strong visuals to tell the story fast and build trust.

Since launch, the site has increased traffic by 20% and boosted proposal requests by 30%, directly supporting lead generation and business growth.

OUTCOME

I built the website from scratch after analyzing user feedback and worked closely with Y5 Creative throughout the process. I used those insights to improve the messaging, navigation, and calls to action, so visitors can quickly understand the value and request proposals. I also created a unique portfolio experience where each project features a short header video and strong visuals to tell the story fast and build trust.

Since launch, the site has increased traffic by 20% and boosted proposal requests by 30%, directly supporting lead generation and business growth.

INTRO

INTRO

Y5 Creative is a Vancouver-based boutique branding and marketing agency that brings brands to life with purpose and personality. I designed a website that reflects their purpose-driven approach and expressive personality. The goal was to translate their brand into a clear, confident digital presence that showcases their work, values, and creative process.

Y5 Creative is a Vancouver-based boutique branding and marketing agency that brings brands to life with purpose and personality. I designed a website that reflects their purpose-driven approach and expressive personality. The goal was to translate their brand into a clear, confident digital presence that showcases their work, values, and creative process.

CHALLANGES

The challenge was translating Y5 Creative’s brand into a cohesive digital design system. This meant establishing a strong visual hierarchy, consistent typography, and a flexible layout that could showcase diverse projects while remaining clear, modern, and easy to navigate.

CHALLANGES

The challenge was translating Y5 Creative’s brand into a cohesive digital design system. This meant establishing a strong visual hierarchy, consistent typography, and a flexible layout that could showcase diverse projects while remaining clear, modern, and easy to navigate.