WISEQ AI
WISEQ AI
RESPONSIBILITIES
PRODUCT DESIGN
PRODUCT DESIGN
BRAND DESIGN
BRAND DESIGN
UI/UX DESIGN
UI/UX DESIGN
CLIENT
WISEQ AI - SAAS PROJECT
DELIVERABLES
AI PRODUCT, WEB APP
RESPONSIBILITIES
PRODUCT DESIGN
BRAND DESIGN
UI/UX DESIGN
CLIENT
WISEQ AI - SAAS PROJECT
DELIVERABLES
AI PRODUCT, WEB APP
OUTCOME
The outcome was a clean and modern experience that brought the WISEQ AI brand, landing page, and web app into one clear system. It made complex AI tools feel easier to use, easier to understand, and more friendly.
The project also gave me a better understanding of designing AI products from scratch. I learned how to create a strong foundation across brand, structure, and product flows, while keeping the experience clear, flexible, and easy to grow over time.
OUTCOME
The outcome was a clean and modern experience that brought the WISEQ AI brand, landing page, and web app into one clear system. It made complex AI tools feel easier to use, easier to understand, and more friendly.
The project also gave me a better understanding of designing AI products from scratch. I learned how to create a strong foundation across brand, structure, and product flows, while keeping the experience clear, flexible, and easy to grow over time.
INTRO
INTRO
WISEQ AI is an all in one AI platform that helps users create content, images, code, and more through powerful tools in one simple workspace. I designed the end to end product experience with a focus on clarity, speed, and ease of use.
WISEQ AI is an all in one AI platform that helps users create content, images, code, and more through powerful tools in one simple workspace. I designed the end to end product experience with a focus on clarity, speed, and ease of use.
THE GOAL
My goal was to create a web app and landing page experience that feels clear, modern, and easy to trust while also supporting business goals like higher engagement, more interaction, and better conversion. Users needed to understand the product quickly, explore its features with confidence, and move smoothly from interest to action.
THE GOAL
My goal was to create a web app and landing page experience that feels clear, modern, and easy to trust while also supporting business goals like higher engagement, more interaction, and better conversion. Users needed to understand the product quickly, explore its features with confidence, and move smoothly from interest to action.
CHALLANGES
One of the main challenges was turning a wide range of AI features into one product experience that felt clear, connected, and easy to use. It was important to help users understand what each tool does and how to move through the platform with confidence.
CHALLANGES
One of the main challenges was turning a wide range of AI features into one product experience that felt clear, connected, and easy to use. It was important to help users understand what each tool does and how to move through the platform with confidence.
SOLUTIONS
I focused on creating a simple navigation system, clear content hierarchy, and intuitive interactions. By designing reusable patterns and consistent layouts, I made the platform easier to learn, easier to use, and more scalable as new features grow.
SOLUTIONS
I focused on creating a simple navigation system, clear content hierarchy, and intuitive interactions. By designing reusable patterns and consistent layouts, I made the platform easier to learn, easier to use, and more scalable as new features grow.
ITERATION
Through feedback, review, and repeated iteration, I improved the product structure, simplified key flows, and refined navigation to make the experience easier to understand from the start. I also adjusted layouts, hierarchy, and interaction patterns so the platform felt more intuitive, helping users move faster, explore with confidence, and get value from the product more quickly.
ITERATION
Through feedback, review, and repeated iteration, I improved the product structure, simplified key flows, and refined navigation to make the experience easier to understand from the start. I also adjusted layouts, hierarchy, and interaction patterns so the platform felt more intuitive, helping users move faster, explore with confidence, and get value from the product more quickly.
LOW-FIDELITY WIREFRAMES
Low fidelity wireframes mapped the complete product journey from onboarding to daily use. This included setup, dashboard views, tool exploration, creation workflows, result screens, and settings, creating a strong structure for the product from the start.
LOW-FIDELITY WIREFRAMES
Low fidelity wireframes mapped the complete product journey from onboarding to daily use. This included setup, dashboard views, tool exploration, creation workflows, result screens, and settings, creating a strong structure for the product from the start.
HI-FIDELITY WIREFRAMES
High-fidelity wireframes translated the system into final visuals and components. These included branded onboarding, a dashboard with recommendations and progress indicators, category navigation across all game types, polished session screens with immediate feedback, results summaries, and a clean progress dashboard with charts and streaks, supported by refined profile and settings screens.
HI-FIDELITY WIREFRAMES
High-fidelity wireframes translated the system into final visuals and components. These included branded onboarding, a dashboard with recommendations and progress indicators, category navigation across all game types, polished session screens with immediate feedback, results summaries, and a clean progress dashboard with charts and streaks, supported by refined profile and settings screens.
BRAND & UI STYLES
I created the brand from scratch with a modern AI focused direction, building the visual foundation through logo exploration, icon design, colour palette, typography, and layout principles. These elements were designed to feel clean, sharp, and future forward, then carried across the landing page and web app to create a cohesive and recognizable product experience.
BRAND & UI STYLES
I created the brand from scratch with a modern AI focused direction, building the visual foundation through logo exploration, icon design, colour palette, typography, and layout principles. These elements were designed to feel clean, sharp, and future forward, then carried across the landing page and web app to create a cohesive and recognizable product experience.
